Freedom through fitness

our mission

To help you experience freedom through fitness and lead a healthy balanced life by providing you with the education, motivation and tools you need to achieve your fitness goals and reach full life balance.

We are MOTIVATIONAL, GENEROUS AND OF INTEGRITY. We can be trusted to always give back, to keep our customers best interests in mind and provide the tools they need to make big changes in their lives.

Our goal is to be the one-stop shop for all your health and fitness needs.

our values


Family is our biggest wealth and family is something we all crave for. Family is also the biggest support system in one's life and family helps us grow, gain knowledge, and get better. When the family is taken care of, everything else falls into place. Family is a major part of living a healthy balanced life.


Fitness is a major part of living a healthy balanced life. Fitness means being in good physical shape and when you have fitness, your body is healthier. It makes our immune system stronger and also boosts the self-confidence of an individual. Without fitness, it is hard to live a happy life.


Freedom is the choice to live your life doing what you want, to live where you want, to eat by choice, and to learn what your heart desires. Freedom is the simple act of following your dreams. Freedom is about getting up every day and doing what fulfills you. So in order to live a healthy balanced life, Freedom is an absolute necessity!

our founder

Mussayab Ehtesham (a.k.a. Moose) is an engineer, entrepreneur, and visionary behind DMoose. Born in Pakistan, Mussayab knows first-hand how life can put limitations on us. He knows what’s it like to fight for every accomplishment.

Mussayab holds a master’s degree in Mechanical Engineering from The University of Western Ontario and worked for nine years as a Project Manager in the Automotive Consulting industry before embarking on the entrepreneurial journey.

In 2016 he was diagnosed with H. Pylori bacterial infection and later with IBS (Irritable Bowel Syndrome). While doctors told him that IBS is not treatable, he did not accept that as his fate and started seeking his own wellness solutions. He focused on the holistic approach and used natural remedies to cure his IBS.

Mussayab recovered himself fully after two years and fell in love with the health and fitness journey. While doing his research, he noticed that the health and fitness industry had scattered information.

Some companies are selling information, some are selling products, and there is no single platform to get the information you need to start your fitness journey. So, he began on a mission to create a platform where people can come and get all the information and tools they need related to health and fitness rather than going from one place to another.

Today, his innovation, DMoose, supports everyday people worldwide in creating healthy, balanced lives.

"We believe you can accomplish your dreams, no matter where you start. We believe you can face any challenge and persevere until you win. We believe in the value of life-long learning, curiosity, and growth. We don't tolerate excuses. We keep pushing forward to earn our goals, and we help others do the same."

- Mussayab Ehtesham, Founder, DMoose.

our history

Since DMoose first opened in 2017, we’ve been dedicated to making a difference in the lives of our customers. Our business is the result of our owner’s visionary leadership, along with team of associates focused on helping customers and communities live a healthy and balanced life. DMoose’s history is more than just the products we’ve built, the partnerships we’ve made and the customers we’ve served. So much of our history is in the details.
The story doesn't end here, though. Now, there is a new character, YOU! We can't wait for you to try our products and join us on a journey to live your life to the fullest.

  • Founded and Launched on Amazon
  • Hired First Employee
  • Served Over 100,000 Customers
  • Launched DMoose Website
  • Released Our Supplements Line
  • Launched Boxing Series
  • Launched Heavy Weightlifting Equipment Line

our approach

We help people live a healthy and balanced life by providing the education, motivation and the tools to millions of customers across the world. Our unique global perspective makes it possible to see connections that others cannot and to bring innovations to market that make life easier for our customers. In addition, we’re building strategic partnerships through equity investments to support our core business. Our investment in energy efficient manufacturing and fulfilment centers can save customers money and minimizes our own environmental footprint. Our products are manufactured with the highest quality standards and procedures in USA, China, Taiwan, India, Vietnam and Pakistan.

our locations

For our customers, it’s as easy as a tap on their screen. But what goes on behind the scenes? The short answer: a ton of people power, highly efficient fulfillment centers dedicated to e-commerce, a world-class shipping and a touch of magic. With cutting-edge systems and unrivaled scale, we’re able to serve customers quickly.

  • Our newest e-commerce fulfilment partners are capable of shipping and handling thousands of items a day.
  • Our operations are strategically located across the U.S. to give us very quick and highly efficient access to U.S. customers using ground shipping.

Start your fitness journey today!

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